LOS ANGELES – Jeffer Mangels Butler & Mitchell LLP (JMBM) represented Penske Media Corporation (PMC) in establishing PMRC Holdings, a joint venture with MRC Media.
PMRC will include Variety, Rolling Stone, The Hollywood Reporter, Billboard, Vibe and Music Business Worldwide.
“We feel very fortunate for this valuable partnership with the exceptional MRC team and the opportunity to continue the legacy of these tremendous brands for the next many decades,” said PMC CEO Jay Penske in a news release.
JMBM Corporate partners Michael Steuch and David Ma collaborated with PMC in-house lawyers Todd Greene, Judith Margolin and Dan Feinberg. JMBM Tax lawyers Ryan Nowicki and Jamie Ogden also participated in the PMC representation, along with JMBM Corporate associates Nathan Shaw and Vanessa Han.
“We are pleased to support PMC in its growth as it continues to add iconic brands and deliver innovative content,” said Steuch, who was lead counsel to PMC on the deal.
PMC is a leading independent global media and information services company whose award-winning content attracts a passionate monthly audience of more than 310 million. Since 2004, Penske Media has been a pioneer in digital media and a platform innovator, reaching viewers on all screens across its ever-growing constellation of iconic brands. Please visit https://pmc.com/.
About JMBM’s Mergers & Acquisitions Group
JMBM’s Mergers & Acquisitions Group represents buyers, sellers and capital providers in a wide variety of mergers, acquisitions, divestitures and financings. The Group’s lawyers provide start-to-finish assistance with the structuring, negotiation, documentation and closing of the deal. For more information, visit https://www.jmbm.com/.
Contact: Michael Steuch, 310.712.6817, MSteuch@jmbm.com